Behavioral Intention of Employees on Continuous Use of the Business Application

Investment in the business application for company operations augments the business process and simplifies the job of employees. However, despite its featured advantages, employees’ resistance on continuous use of business applications is inevitable. This study explored the factors that would increase employees’ behavioral intention on continuous use of the business application in the performance of the job. A mixed method research design was employed where quantitative data collected using questionnaire and was complemented with qualitative data coming from an in-depth interview. The surveyed 103 employees were randomly selected from 5 privately-owned companies located in the special economic zone at Misamis Oriental, Philippines. The findings revealed that employees’ beliefs (perceived usefulness and perceived ease of use), attitude, external factors (self-efficacy, compatibility, and training) were significantly linked to behavioral intention on continuous use of the business applications. Furthermore, the employees’ behavioral intention on continuous use of the business application is determined by perceived usefulness, compatibility and attitude. The perception that business application increases job performance, consistent with existing needs and experiences in the performance of the job and an overall positive evaluative judgment predicts the intention-behavior on continuous use of the business application in the performance of the job.

Keywords: Behavioral Intention on Continuous Use, attitude, perceived usefulness, Perceived Ease of Use, external factors